The number of families that eat together regularly has decreased over the last few decades and most children do not receive any cooking education in school. Eating and cooking together have countless health and personal benefits including improving confidence and gaining valuable skills. Attitudes towards food are often taught by parents/guardians, giving the family environment power to impact a child’s relationship with food for life.
Ocras is a company for young families that makes mealtimes more fun through recipes, conversation cards and games for the kitchen. Kids can learn about cooking while connecting with their families. The stress that comes from picky eating and finding recipes is decreased and parents can focus on the most important thing — spending quality time with their children.
Branding & identity